John-Hall, Annette. "Awakening To The Powerful Potential Of Blogs." The Philadelphia Inquirer, 2 Aug. 2006. Lexis Nexis. Web. 29. Mar. 2011.
This article discusses the true power and future potential of online blogs. Even though many blogs have made headline news recently for churning up news about celebrities, they are far from just another form of a tabloid. Blogs are a new way of building communities over the internet. John-Hall even states that online blogs such as The Huffington Post and Daily Kos are just as nationally acclaimed as The New York Times and The washington Post. This clearly shows how popular and influential blogs are becoming. These sites can affect the opinion of its readers and also gives a chance for the community to respond with their feedback, in the form of comments.
While blogs seem like they are expanding as fast as the universe, they are just one form of many social media outlets rapidly growing in popularity and utility. As a big sports fan, it is very common to see a breaking story come from a journalists Twitter account or from a popular blog. These are both examples of new methods being employed in the field of Journalism. This is extremely interesting because it is now possible to spread news to more of an audience at lightning speed. As someone who is considering majoring in Broadcast Journalism, it is a necessity to be compatible with new forms of technology, as they will only become more and more prominent in the future
Wednesday, March 30, 2011
Major Interests
Broadcast Journalism
The world of journalism is expanding exponentially with many new forms of communication through the power of technology. Multimedia journalism has become extremely popular as of late, with the growth in online blogs. Now everybody has the opportunity to express their ideas freely and promote them for all to see. Even reporters are using social media, such as Twitter, as a means of reporting stories and breaking news. I am extremely interested in this field, particularly in sports journalism. I would like to explore just exactly how reporters are able to get such access to celebrities, athletes and political figures. I would also like to find out the way journalists start out at the bottom and work their way up to the top of the industry.
Marketing
Ever since 10th grade when I took a Sports Marketing class, I have always been somewhat interested in marketing. Marketers today have to figure out the ways to connect with their consumers, and make them interested in the product. Figuring out what "target market" to go after is a crucial part of the marketing process. Like journalism, if I pursue this major I would probably go the sports industry route with it. In the sports marketing industry, it is the job of the marketers to get fans excited about they team they support. I am interested in the current job prospects for marketers, especially considering the recent economic downturn. I am also interested in what methods marketers use to entice their consumers into buying their product, as opposed to a competitors product
The world of journalism is expanding exponentially with many new forms of communication through the power of technology. Multimedia journalism has become extremely popular as of late, with the growth in online blogs. Now everybody has the opportunity to express their ideas freely and promote them for all to see. Even reporters are using social media, such as Twitter, as a means of reporting stories and breaking news. I am extremely interested in this field, particularly in sports journalism. I would like to explore just exactly how reporters are able to get such access to celebrities, athletes and political figures. I would also like to find out the way journalists start out at the bottom and work their way up to the top of the industry.
Marketing
Ever since 10th grade when I took a Sports Marketing class, I have always been somewhat interested in marketing. Marketers today have to figure out the ways to connect with their consumers, and make them interested in the product. Figuring out what "target market" to go after is a crucial part of the marketing process. Like journalism, if I pursue this major I would probably go the sports industry route with it. In the sports marketing industry, it is the job of the marketers to get fans excited about they team they support. I am interested in the current job prospects for marketers, especially considering the recent economic downturn. I am also interested in what methods marketers use to entice their consumers into buying their product, as opposed to a competitors product
Tuesday, March 22, 2011
The I-Search Paper
"The I-Search Paper" proposes two very different views regarding the way research papers are created by students. Huntington Lyman, a middle school teacher, suggests that the I-Search method of composing a research paper is worthwhile to students because it is able to spark an interest that may lack in other forms of research. The process of looking up information from encyclopedias and online databases to then just reword the information into a paper is unfulfilling and uninteresting. An interesting topic allows the student to really connect with the work they are doing, making for a more enjoyable and rewarding experience. However, Susan Smith is against this I-Search format of research because it only promotes the egotistical mindset that is already widespread among middle school students. This type of research will not properly prepare students for the rigors of academic college writing.
While both Lyman and Smith both make valid arguments, I personally would have to side with Lyman. I have done many research style papers in middle school and high school and I have dreaded all of them. Instead of connecting to the research, I instead just looked up information from sources and basically jumped through the hoops my teacher presented in front of me to get a good grade. In the end I may have gotten an A, but the actual time spent on the assignment was worthless. I think the I-Search paper will give students a chance to really enjoy their work and grasp the concepts they are exploring.
While both Lyman and Smith both make valid arguments, I personally would have to side with Lyman. I have done many research style papers in middle school and high school and I have dreaded all of them. Instead of connecting to the research, I instead just looked up information from sources and basically jumped through the hoops my teacher presented in front of me to get a good grade. In the end I may have gotten an A, but the actual time spent on the assignment was worthless. I think the I-Search paper will give students a chance to really enjoy their work and grasp the concepts they are exploring.
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